OUR ECO-FRIENDLY
BRANDS
At Tape à l'Œil, our #BoostTalent project is our chance to develop everyone's talent so that we can shape tomorrow together.
So we decided to select and invite partner brands to offer you even
more choice in our 0-16 years old fashion ranges.
These brands are benchmarks, emerging or innovative on the children's market and in tune with our values.
We fell in love with their eco-friendly activities and their worlds.
We believe that these products will meet your needs: offering more responsible fashion by providing quality products while remaining accessible in price.
We are very proud to offer them to you and hope you will enjoy them as much as we do.
DISCOVER ALL THE BRANDS

Our "Tape à l'Œil" favourite: JOONE® is inspired by parents’ everyday needs and develops each product by meeting, listening to and engaging with its community. As you can imagine, this approach, sharing and keeping closely in touch with its customers, really appeals to us at Tape à l'Œil <3

Our "Tape à l'Œil" favourite: Sidonie and Nicolas were on a trip to Japan when they discovered serum-impregnated masks and they wanted to develop a range of natural cosmetics made in France. They took their children’s names as inspiration when they established Malou & Marius®. We love these family stories at TAO!

Our "Tape à l'Œil" favourite: Nailmatic KIDS® uses raw materials of natural and renewable origin and the products are vegan. We love these environmentally friendly cosmetics that add colour to your children's daily life and still take care of their skin.

Our "Tape à l'Œil" favourite: Have you heard of "sticker art"? No, we hadn't either... until we met Delphine and Françoise, the founders of Poppik®. A new creative activity, designed to develop children's artistic sensitivity and creativity. We love it!

Why we at Tape à l’Œil love them: The originators of these creations, Elvire Laurent and Marie-Cerise Lichtlé, are two mothers, graphic designers and illustrators by profession. They lovingly create their collections in their studio in Paris and 85% of the products are manufactured and stored a few miles from the studio. A way to be more environmentally friendly and support the local economy.

Why we at Tape à l’Œil love them: When Marcel and Joachim® explained to us that their aim was to "put a cheeky smile on our kids' faces", we were captivated. Because that's how we feel too, isn't it?

Linda, who was inspired by her daughter Elodie, launched her brand Elodie Details® and now creates high-quality, child-friendly products from that combine practicality, design and durability. Bags, stroller accessories, decorative items, soft bibs, cuddly little toys and blankets... Discover the Elodie Details® range, designed to make children's lives even more beautiful.
Why we at Tape à l’Œil love them: Learning to eat in style is now possible with Elodie Details® bibs®. Not only are they made of Oeko-Tex® certified fabrics, but we also love their elegant, fun details. The new must-have accessory for sharing meals in style!

Why we at Tape à l’Œil love them: Marie has been working at Tape à l'Œil for 9 years and is extremely talented. When we discovered her skills and expertise and her love for beautiful materials, we wanted to support her by letting you explore her collections!

Why we at Tape à l’Œil love them: we fell in love with the highly original fruit and vegetable shapes of Oli&Carol® toys, which have reinvented traditional first toys for small children.

A Tape à l'Œil favourite: eco-responsible products with a funny and offbeat tone that fits in well with our "creative and refined" style.

Our Tape à l'Œil favourite: a brand born from the meeting of two fathers with a strong desire to produce cosmetic care products that are good for our skin and our planet.

Ludiques, ils développent l’imaginaire de nos enfants qui deviennent les supers héros de leur quotidien.Adaptés à nos enfants, ils sont fabriqués en 100% silicone alimentaire, non poreux et antibactérien.
Réutilisables, les produits SuperPetit® nous invitent à changer nos petites habitudes et à consommer durablement.
Notre coup de cœur Tape à l’Œil : SuperPetit® va plus loin et s’engage dans le collectif international « 1% for the Planet ® » et reverse 1% de ses ventes à des organisations caritatives engagées dans la défense de l’environnement.

Why we at Tape à l’Œil love them: high-quality, innovative baby bottles, designed and manufactured entirely in France, which offer your babies the best and in which you can have full confidence.

Why we at Tape à l’Œil love them: At Tape à l'Œil we believe that every child has talents that need to be developed so we can shape tomorrow together. So we're hugely inspired by the idea of super-powered cuddly toys to put in our babies' hands <3

A Tape à l'Œil favourite: an eco-responsible brand made in France that brings a bit of rock into our children's world.

A Tape à l'Œil favourite: the Avril Baby® range selected for you, and offering products designed to meet your children's needs.

Our "Tape à l'Œil" favourite: we love the great combination of style and hi-tech design that will keep your kids stylish and protected all summer long.

Our Tape à l'Oeil favourite because: They offer natural cosmetic products, made in France and formulated to minimise the risk of allergy: one more way to take care of our babies' fragile skin.

Our Tape à l'Oeil favourite because: They simplify life on a bike with equipment that is as beautiful as it is effective, and their accessories and reflective details allow us to pedal in complete safety.


A Tape à l'Œil favourite: using the Guppyfriend® washing bag protects our planet and makes our clothes last longer. A small step towards more responsible consumption.

A Tape à l'Œil favourite: an eco-responsible brand made in France, which offers children a calm and creative occupation to share with the family.

Our Tape à l'Oeil favourite: Romane, who embarked on this adventure remembering what her grandfather used to say to her: "Even a little bit of nothing can bring great joy!". An approach inspired by yesterday that fits perfectly with our more responsible needs today.

A Tape à l'Œil favourite: a creative and optimistic project that proves that a better world is possible for mankind by reducing social exclusion and for the planet by upcycling materials.

Our Tape à l'Oeil favourite: One more opportunity to have a good time with your family by working together to build an eco-friendly and almost unique object that will please children and parents alike!"